Year XVI, 2023 / 2, Volume 47

 

ISSN 2065-0817, e-ISSN 2065-1198

FULL ACCESS

 

THE EFFECT OF E-SERVICE QUALITY ON THE COMPETITIVE ADVANTAGES OF TOURISM AND HOTEL BUSINESSES IN THAILAND

Pisit POTJANAJARUWIT

(DOI 10.30892/gtg.47201-1033) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 363



PERIPHERAL TOURISM ENTREPRENEURS IN A RESOURCE-CONSTRAINED ENVIRONMENT: EVIDENCE FROM EASTERN CAPE PROVINCE, SOUTH AFRICA

Zinzi SIXABA, Christian M. ROGERSON

(DOI 10.30892/gtg.47202-1034) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 370



SPATIAL CHARACTERISTICS OF EU-FUNDED TOURISM INVESTMENTS IN THE NORTHERN GREAT PLAIN REGION (HUNGARY) IN THE 2014-2020 BUDGET PERIOD

Zoltán BADAR, Gábor KOZMA, Bence MONYÓK

(DOI 10.30892/gtg.47203-1035) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 381



MANGROVE POTENTIAL ASSESSMENT FOR DETERMINING ECOTOURISM ATTRACTION AND STRENGTHENING DESTINATION BRANDING AND MARKETING: ”GUNUNG PITHING MANGROVE CONSERVATION”, INDONESIA

Zainal ABIDIN, Fadhilah Estu NURYANI, Dhira Khurniawan SAPUTRA, Mochammad FATTAH, Nuddin HARAHAB, Andriani KUSUMAWATI

(DOI 10.30892/gtg.47204-1036) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 388



PERCEPTION OF THE NECESSITY OF DIGITAL INNOVATIONS APPLICATION AS AN ELEMENT OF HEALTH PROTECTION AND SUSTAINABLE HOSPITALITY SECTOR FUTURE

Daniela MATUŠÍKOVÁ, Tünde DZUROV VARGOVÁ, Michal LUKÁČ, Emma SCHOLTZ

(DOI 10.30892/gtg.47205-1037) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 397



CONTENT VALIDITY OF AN INSTRUMENT TO ASSESS THE LOW CARBON APPROACH IN THE FRONT OFFICE DEPARTMENT OF TOURIST ACCOMODATION USING I-CVI AND MEAN ANALYSIS

Noratiqah ZASALI, Nor Kalsum MOHD ISA, Hasliza Abd HALIM, Mohd Yazid Mohd YUNOS, Nor Junainah MOHD ISA, Hisbulloh Als MUSTOFA

(DOI 10.30892/gtg.47206-1038) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 407



FACTORS INFLUENCING THE DECISION OF TOURIST BUSINESSES TO ADOPT DIGITAL MARKETING

Mohammad Shabeeb KHASAWNEH, Khalil Saleh ALADWAN, Samer Fandi ABABNEH, Issam Mohammad AL-MAKHADMAH, Mohammad Issa ALZOUBI

(DOI 10.30892/gtg.47207-1039) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 415



GASTRONOMIC EXPERIENCE AS A MOTIVATION FOR TOURISTS TO CHOOSE TOURIST DESTINATIONS IN INDONESIA AND VIETNAM

Any SUTIADININGSIH, Niken PURWIDIANI, Ila Huda P. DEWI, Ayu Tiara HAMDANI, Hoac THO LE

(DOI 10.30892/gtg.47208-1040) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 424



THE EMERGENCE OF LEISURE TRAVEL AS PRIMARY PREVENTIVE TOOLS IN EMPLOYEE HEALTH BEHAVIOR

Antonia KINCZEL, Anetta MÜLLER

(DOI 10.30892/gtg.47209-1041) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 432



THE POWER OF AIRPORT BRANDING IN SHAPING TOURIST DESTINATION IMAGE: PASSENGER COMMITMENT PERSPECTIVE

Al-Amin Abdel-Hameed ABOUSEADA, Thowayeb H. HASSAN, Mahmoud I. SALEH, Salaheldeen H. RADWAN

(DOI 10.30892/gtg.47210-1042) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 440



QUICK ANALYSIS AND STRATEGY MIX MARKETING TO IMPROVE TOUR PACKAGE SALES IN BALI

Putu ARYASIH, Ni Ketut AGUSTINA, Putu YUDHISTIRA, Ni Putu WIJAYANTI

(DOI 10.30892/gtg.47211-1043) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 450



INDUSTRIAL INVESTING AS AN INSTRUMENT OF SUSTAINABLE DEVELOPMENT IN ALGERIA (CASE IN BOUIRA PROVINCE - EASTERN ALGERIA)

Djamal BELARBI, Abdelmadjid BOUDER

(DOI 10.30892/gtg.47212-1044) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 459



CARTOGRAPHY FOR SUSTAINABLE TOURISM OF CULTURAL TOURISM ATTRACTIONS AROUND SAWASWAREESRIMARAM TEMPLE, DUSIT DISTRICT, BANGKOK

Katawut WAIYASUSRI, Nayot KULPANICH, Morakot WORACHAIRUNGREUNG, Pornperm SAE-NGOW, Pattarapong NGANSAKUL, Dolreucha SUWANMAJO

(DOI 10.30892/gtg.47213-1045) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 468



THE GREAT SUMATRAN FAULT DEPRESSION AT WEST LAMPUNG DISTRICT, SUMATRA, INDONESIA AS GEOMORPHOSITE FOR GEOHAZARD TOURISM

Prahara IQBAL, Dimas Aryo WIBOWO, Puguh Dwi RAHARJO, Hilda LESTIANA, Eko PUSWANTO

(DOI 10.30892/gtg.47214-1046) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 476



TOURIST PERCEPTION OF THE „NIGHT OF THE MUSEUMS” EVENT. CASE STUDY IN ORADEA MUNICIPALITY, ROMANIA

Grigore Vasile HERMAN, Tudor CACIORA, Vasile GRAMA, Stefan BAIAS, Martha Omara Robert BEATÓN, Isobel GREEN, Thowayeb H. HASSAN, Gheorghe Codrut BULZ, Hanitra Sylvia ANDRIAMAMPIANINA, Maria GOZNER

(DOI 10.30892/gtg.47215-1047) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 486



PROSPECTS FOR DEVELOPING WINTER TOURISM IN THE KARKARALY MOUNTAINS, KAZAKHSTAN

Yerlan KEUKENOV, Kulchikhan DZHANALEEVA, Abilgazi KURBANIYAZOV, Nurzhanat SHAKIROVA, Kulzira ORAZYMBETOVA, Zharas BERDENOV

(DOI 10.30892/gtg.47216-1048) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 493



INTEGRATION OF QR-CODE AND WEB-BASED APPLICATIONS FOR DEVELOPING DIGITAL TOURISM IN IBOIH VILLAGE, INDONESIA AS A LESSON LEARNED MEDIA ON THE VOLCANIC ISLAND

Muhammad YANIS, Muzakir ZAINAL, Muzakir ZAINAL, Andri Yadi PAEMBONAN

(DOI 10.30892/gtg.47217-1049) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 499